Yasir Azman

About

CEO of Grameenphone, which he joined as Director of Sales & Distribution and has since led as CMO, Deputy CEO and Chief Executive. His career spans Telenor group roles in Oslo and circle leadership at Uninor in India, and he served as CMO for Telenor Emerging Asia across Bangladesh, Pakistan and Myanmar. President of AMTOB and a former Vice President of FICCI. MBA in Marketing from IBA, University of Dhaka, with executive programmes at INSEAD and London Business School.

Expertise

Experience

1. CEO

   Grameenphone Ltd

   2020 — PresentBangladesh

2. President

   Association of Mobile Telecom Operators of Bangladesh (AMTOB)

   2024 — 2026

3. Vice President

   Foreign Investors’ Chamber of Commerce & Industry - FICCI

   2024 — 2025Bangladesh

4. Member Board of Directors

   Foreign Investors’ Chamber of Commerce & Industry - FICCI

   2022 — 2023Bangladesh

5. Deputy CEO

   Grameenphone Ltd

   2017 — 2020Bangladesh

6. Chief Marketing Officer, Telenor Emerging Asia

   Grameenphone Ltd

   2017 — 2019Bangladesh

   As CMO, Telenor Emerging Asia, I was member of Telenor Emerging Asia Management team and helping the EVP & Head of Emerging Asia and CMOs of the local markets on the commercial agenda of emerging Asia Markets beside my CMO role in Bangladesh, it was also for Telenor Pakistan and Telenor Myanmar. In this period, other than growth agenda in these three markets with granular performance management, distribution and pricing excellence and digital transformation at the time we have significantly focused on the operational efficiency and my special was on driving growth through efficient operation in distribution, marketing spent and commission management. We have also worked on forward leaning organization development. Emerging Asia was leading in terms of applying internal detailed benchmarking to uncover best practices and optimize operating models.

7. CMO

   Grameenphone Ltd

   2015 — 2020Dhaka

8. VP, Group Head of Distribution & eBusiness, Markets, Group Industrial Development

   Telenor ASA

   2013 — 2015Oslo Area, Norway

   Group distribution & eBusiness team is responsible for Distribution, Omnichannel and Digital Channel development by working with 13 Business Units (Norway, Sweden, Denmark, Serbia, Montenegro, Hungry, Bangladesh, Pakistan, India, Malaysia, Thailand, Bulgaria & Myannmar) of Telenor Operation!

9. Executive Vice President & Circle Business Head, Karnataka,

   Telenor ASA

   2011 — 2013

10. Executive Vice President & Circle Business Head, Orissa, Uninor

    Telenor ASA

    2010 — 2011

11. Director, Sales & Distribution

    Grameenphone Ltd

    2009 — 2010

    Function: Responsible for entire Sales & Distribution Function including Mass retail base of 140K, 98 professional distributors with 2300 sales executives, Own Retail Chain, Direct Sales, Key Account Management and Physical Service Touch Points. People Leadership: Total team size as permanent employee 1300!